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Welcome back to Part Two of my conversation with Fabienne Costa, the founder and CEO of YCL Jewels. The response to Part One has been overwhelming to say the least and it’s so incredible to see so many of you resonate with Fabienne’s honest journey and revelations about the truths of running your own business. If you haven’t already listened to Part One, go back and do so now.

Six years ago, Fabienne left the comforts of her job as a nurse to pursue her dream of jewellery designing, and along the way, she has ridden many deep lows and is unashamed to admit she was actively failed in the first two of years of her business. Yet, in face of all this adversity, Fabienne has come out on top. She is a strong, passionate, and deeply profound woman filled with vision, creativity and wisdom.

On today’s episode, Part Two, we chat about the beautiful highs and beautiful lows of running a business, learning to build emotional steadiness over time, mental health in business, changing the way we communicate with ourselves, tips for building resilience, changing the language you use, dealing the mental load, surrounding yourself with the right people, storytelling for success on social media, a good website and photography being the most important asset of a business, knowing the right time to advertise on Instagram, learning how not to get swept up in the social media numbers, working with influencers the right way, books we’ve recently read, and lots more.

“With the beautiful highs come the beautiful lows.”

where to listen:

- subscribe, download and listen on apple podcasts here!  

- listen on stitcher here!

- or listen on soundcloud here!

“Back in the day, when YCL would have incredible success, I would be elated, on cloud nine, I would be so triggered by that success. But it also had a huge contrast, when YCL hit a huge low, I would be hit by self-doubt, pessimism. Now I have this beautiful steadiness of my emotions, and that’s taken years and years to come to this place”.

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  1. YCL Jewels  www.ycljewels.com

  2. Instagram www.instagram.com/ycljewels

  3. Fabienne Costa Instagram www.instagram.com/fabienne.ycl


  1. Your Creative Start www.yourcreativestart.com

  2. Instagram www.instagram.com/yourcreativestart

  3. Pinterest www.pinterest.com/yourcreativestart

  4. Soundcloud www.soundcloud.com/yourcreativestart

Jaharn Giles